Other Media

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Street Advertising

Street Advertising provides the ideal opportunity to drive your brand into the minds of all commuters, pedestrians and motorists. Located throughout the city, suburban and rural areas, Street Advertising delivers point-of-sale and top of mind awareness. An added bonus is the positive contribution this medium provides to the community.

Street Advertising is the ideal medium for mass market campaigns.  Highly cost effective, Street Furniture Advertising is designed to provide high frequency repetitive branding enabling your brand to achieve widespread exposure in target areas.

Prime Media Network's range of street advertising solutions include billboard advertising  along our network of high visiblity impact roads. These billboards, located at high traffic convergence points, are the ideal medium to get your brand noticed, established and growing. The range of billboards available in this product category affords your business a number of location options to select from, allowing you to be target market specific, therefore minimising advertising waste. These billboards are ideal for new product launches and a long term brand building strategy. In addition the affordability and cost effectiveness of these billboards facilitates high frequency, repetitive campaigns.

Media Types

Traditionally the company’s advertising tools comprise of:

  • 4- sided  illuminating signs.
  • Sub-urban and school signs.
  • BillBoards Ads
  • Backlit boxes
  • Wall Mounted signs.
  • Landmark backlit sign
  • Digital signage.

Outdoor Billboards

Prime Media Network's outdoor billboards, located at high traffic convergence points, are the ideal medium to get your brand noticed, established and growing. The range of billboards available in this product category affords your business a number of location options to select from, allowing you to be target market specific, therefore minimising advertising waste.

These billboards are ideal for new product launches and a long term brand building strategy. In addition the affordability and cost effectiveness of these billboards facilitates high frequency, repetitive campaigns.

Subcategories

  • Out of Home

    Out Of Home comprise of three businesses namely Outdoor, Street Ad and Branding.

    Outdoor specializes in billboard advertising solutions offering national exposure across a mix of media types and therefore provides flexible coverage across the entire spectrum. (Billboards are located at the national roads, provincial and metropolitan roads, urban, township and rural areas).

    Street Furniture Ad specializes in multi advertising solutions at the point of sale of the retail environments. These environments include amongst others your best located streets with exclusive advertising rights.

    Outdoor Branding specializes in interactive, activation and promotion communication services and as well distribution of FMCG products from the wholesalers to the bottom end retailers ( rural and township stores) reaching over 10000 national retailers.